MeMaarja LindWorks
03 / 09

OVO collection — sauna accessories collection product design

One language, every object.

OVO pail and ladle in steel and black
Year
2023
Client
HUUM
Role
Project lead · with Tõnis Vellama (SEOS)
Type
Sauna accessories collection
Status
Partly in Production
Recognition
EPDA Award

A full sauna accessory line for HUUM: ladle and pail, sand timer, sauna light, textiles, thermometer and thermo-hygrometer. One rounded, egg-derived form carries across every object on the bench and the wall.

I led the whole project. The objects were designed in collaboration with Tõnis Vellama (SEOS); the textiles were designed and developed together with RÄTT and Kristiina Rosenbrier.

Every object was made physical early and tested widely — at fairs, with users, by resellers and in real saunas. The pail's base was widened so it doesn't tip, and the sand timer's size was chosen by users. The collection won an EPDA award; the sauna light and the textiles are in production.

  1. 01

    Ladle & pail

    Base widened — no tipping.

  2. 02

    Sand timer

    Size chosen by users.

  3. 03

    Sauna light

    A low, warm glow. In production.

  4. 04

    Textiles

    With RÄTT and Kristiina Rosenbrier. In production.

  5. 05

    Thermometer

    Readable from the bench.

  6. 06

    Thermo-hygrometer

    Heat and humidity in one.

OVO ladle and pail, detail
OVO sand timer
OVO thermometer on dark wood
OVO sauna light, backlit oval
OVO sauna light above the pail and ladle on a bench
OVO sauna textiles

Tested by many people, in many places.

  1. 1

    Form language

    One egg-derived shape across five objects. Co-designed with Tõnis Vellama.

  2. 2

    Prototypes

    Every object made physical early.

  3. ↺

    Wide test round

    Fairs, users, clients, resellers, real saunas, outdoors.

    Repeated per object

  4. 4

    Changes

    Visual and functional fixes from what testers did and said.

  5. 5

    Production

    Found the suppliers, local and outsourced from China; ran quality and other testing with them.

  6. ★

    Market

    EPDA 2023 ×2. Wall light now a strong seller.

Who tested · six different groups
  • Fair visitorsinternational
  • Users in personhands-on sessions
  • Clientsprototypes sent
  • Resellersprototypes sent
  • Huumimaa saunasreal, daily use
  • Outdoorstested outside
Functional
  • Stability

    Objects in use on benches and floors.

    → Base widened so it doesn't tip over

  • Wood thickness

    Tested on prototypes.

  • Outdoor use

    Tested outside as well.

Visual
  • Readability

    Thermometer read from a distance.

    → Tested with users

  • Sand timer

    Size compared by users.

    → Size chosen by users

  • In context

    Every piece in use in Huumimaa saunas.

Textiles with RÄTT & Kristiina Rosenbrier · Co-design Tõnis Vellama (SEOS) · Photos Simm Paap

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